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November 08, 2006

Just Doing the Work is Marketing.

Note What About Clients? Rule Six: When You Work, You Are Marketing. And then read from the ABA's LPM Section's Law Practice TODAY, consultant Wendy Werner's "Customer Service for Lawyers":

Why do some law firms excel at bringing in new business and keeping clients while others struggle? They understand that every contact every time shapes the client’s opinion.

Ah, the Big Secret in 8 words. Exciting. Read more.

Posted by JD Hull at November 8, 2006 06:17 PM


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