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May 20, 2008

Who cares what makes Generation Y tick?

From a marketing e-mail I received today:

Are you frustrated by young workers who feel entitled to success, need constant praise, want everything to be 'their way' ...? [YES.] Are you struggling to attract and retain a generation of workers whose commitment seems more temporary than permanent? [NO, WE DON'T WANT THEM HERE.]

This is Generation Y, a workforce of as many as 70 million, and the first wave is just now taking their place in an increasingly multigenerational workplace. [THAT'S NICE.]

In this 1-day seminar, we'll show you how to motivate and manage Generation Y. You'll learn what makes them tick, how to retain them, and make them productive and energized. [WHAT A WASTE OF TIME.]

It's your problem, Gen-X and Gen-Y. Not ours. Work, figure it out, ask questions, and we'll help you--but it's your job to adjust to "us" and the often hard adventure of learning to solve problems for your employer and its clients.

Posted by JD Hull at May 20, 2008 11:59 PM

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