September 24, 2008
Jim Hassett: More on the down economy--and what to do.
Like Tom Kane, Boston's Jim Hassett can tell you how to think about marketing and client retention in good or bad times. If you are not reading these two gentlemen these days--especially if you do higher-end work in a large or boutique firm--you are flat-out stone nuts (as in "Holden, get the net"). And then we will worry about you. See, e.g., Jim's "The Down Economy, Part 6: How Bad Is It?", and Parts 1-5, and his posts on "How To Improve Relationships With Large Clients".
Posted by JD Hull at September 24, 2008 11:59 PM