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December 26, 2008

Don't know much about tech.

But we know people who do know. Except for IP problems my firm solves for clients--i.e., devise, secure and enforce marks, copyrights, and trade secrets, and licensing issues--we don't do "tech" tech. We are working lawyers. Personally, I'm still mystified by the workings of a ball point pen, don't know how to set up a blog, and would rather be asked a question about almost anything than about blogging platforms. But we increasingly get questions about "how to set up a blog". They are flattering. And we haven't a clue.

Here is our new model answer, based on our late-coming conclusions that (a) blogs by lawyers and other service providers are here to stay and (b) the weblog phenomenon can really help to turn clients and customers into the main event:

Trial lawyer-turned-blogging proponent (and respected blogger to boot) Kevin O'Keefe at LexBlog, Inc. is, well, The Man. He builds blogs for lawyers. I've followed his work for three years now, viewed a lot of it (and so likely have you), and made a point to meet with Kevin and his talented associate Rob La Gatta when I was briefly in Seattle last summer. If we ever re-devise WAC?--for now we like its simplicity and, besides, we just figured out last week how it works--we will do it through Kevin and LexBlog. We promise.

Note also that WAC? does not "do" ads, either. We write in spurts while working when inspired by law or life (which is apparently a lot). And if Kevin had asked us to do this post, we would have told our fellow Midwesterner to take a flying spastic leap into Elliot Bay. These guys do great work for leading practicing lawyers. Hire them.

lexblog-offices.jpg

LexBlog
's Kevin O'Keefe: Don't worry--more industrious than he looks.

Posted by JD Hull at 12:07 PM | Comments (2)