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February 15, 2013

The Customer Experience: You can't afford to represent clients you don't "like".

The profession is demanding enough. Stop bottom-feeding. Work for sophisticated well-heeled customers you respect. This is not a luxury; rather, it is a "must" to keep doing a great job in a hard profession--and enjoy it so you can do it some more.

Represent Only Clients You 'Like'. From our irritating but dead-on and wise 12 Rules of Client Service. We know you and yours can't or won't follow any of them. I.e., you're a lawyer, think you are "special" and believe you're entitled to a standard that would embarrass a drunken bellhop. But you can at least try. Or pretend, maybe.

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Posted by Holden Oliver (Kitzbühel Desk) at February 15, 2013 10:59 PM

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