« The Customer Experience: (1) Thanking People and (2) How You Do It. | Main | A Mountain of Mystery Monument. »

April 10, 2013

If You Seek Longstanding Customers, Working = Marketing.

457981612_acfda1fa92_o.jpg

Small, powerful ads. See our Rule Six: When You Work, You Are Marketing. Every moment your law firm "works for a client"--it sends the client something, it talks with the client, it does virtually anything for or about that client that the client knows about or should know about--the firm transmits barrages of small but powerful ads. The client notices then and there.

Posted by Holden Oliver (Kitzbühel Desk) at April 10, 2013 11:59 PM

Comments

Post a comment




Remember Me?