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August 04, 2015
Clients pay for excellent, not for perfect. Forget about perfect.
Clients 99.5% of the time are not paying you to be perfect. Clients don't want perfect. In the rare instances they do want perfect, they will let you know. So clients want excellent. Be excellent, not perfect. N.B. Excellent is way harder than perfect. See, e.g., Rule 10: Be Accurate, Thorough and Timely--But Not Perfect of our irritating but life-changing 12 Rules of Client Service.
Perfectionism: The horror, the horror.
Posted by JD Hull at 03:18 PM | Comments (0)